CUESA Launches The Food Change

January 25, 2019

CUESA (Center for Urban Education about Sustainable Agriculture), the educational nonprofit behind the Ferry Plaza Farmers Market, is unveiling The Food Change, a bold new project championing farmers, advocates, and everyday people who are making positive change in our food system.

Through a larger-than-life public art installation at San Francisco’s iconic Ferry Building with portraits by photographer Anne Hamersky, a companion website (, and live educational events, The Food Change will engage thousands of visitors in creating a fair, regenerative, and delicious food future.

A Multifaceted Educational Project

The Food Change will inspire and engage visitors of all ages through high-impact visuals, storytelling, and educational experiences:

Public art installation at the Ferry Building: 15 larger-than-life eight-foot-square portraits of Change Makers under the arches of San Francisco’s Ferry Building (home to CUESA’s world-renowned Ferry Plaza Farmers Market) will provide an immersive experience designed to provoke thought and conversation.
New website: A companion website ( will help visitors dig deeper into the issues, connect with change makers, and find resources to take action.
Live educational events: CUESA will host public talks, farm tours, and other parties designed around Food Change themes in 2019 and beyond.

From climate change to food access, The Food Change covers a broad range of urgent food, environmental, and social issues, featuring farmers, food makers, and activists such as Shakirah Simley (Nourish|Resist), Judith Redmond (Full Belly Farm), Mai Nguyen (California Grain Campaign), Monica Martinez (Don Bugito), and other change makers working toward solutions.

“The Food Change shines a bright light on people fighting for a better food system and invites everyone to take part,” says Nina Ichikawa, Policy Director of the Berkeley Food Institute, who appears on the “Food Democracy” panel of The Food Change.

The Food Change will be experienced by thousands of visitors to the historic Ferry Building and CUESA’s 25-year-old Ferry Plaza Farmers Market, which takes place outside the building on Saturdays, Tuesdays, and Thursdays. The building’s south arcade is home to CUESA’s teaching kitchen, where CUESA hosts free youth and public education programs that serve thousands of students and community members each year.

Upcoming Events

CUESA is unveiling The Food Change at the Ferry Building at two celebratory events, featuring project participants. Additional talks, tours, and parties are planned throughout the year.

Wednesday, January 30, 5:30-8pm: Cheers to Change Makers: Winter Cocktails of the Farmers Market
Saturday, February 2, 11:30-1pm: The Food Change Big Reveal

Monday, February 25, 6:00-8:00pm: Evening Talk: The Food Change | Seeding Resilience

Whether you eat, make, or grow food, you are a vital part of The Food Change. Join the conversation at #TheFoodChange

The Food Change is generously supported by Bank of America and CLIF Bar Family Foundation.


CUESA (Center for Urban Education about Sustainable Agriculture) is a mission-driven nonprofit organization dedicated to cultivating a sustainable food system through the operation of farmers markets and educational programs. Founded in 1994, CUESA operates the world-renowned Ferry Plaza Farmers Market and Mission Community Market in San Francisco, and the Jack London Square Farmers Market in Oakland. CUESA is a cutting-edge force in influencing how people grow, produce, and eat food in the Bay Area and beyond.

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