Jennifer and Perry Huang, with 1 part-time employee
Nusa (formerly called 1000 Layer Bakery) was founded in 2013 by chef and owner Jennifer Huang who grew up in Indonesia. When her family immigrated to the Bay Area, Jennifer realized her homeland had very little local culinary presence. This inspired Jennifer to learn how to cook and bake with the intention of sharing her favorite childhood desserts with her family. Her passion for baking Indonesian food moved her to launch 1000 Layer Bakery, a catering business, which she later rebranded as Nusa. When it outgrew her home kitchen, she applied to the La Cocina incubator program. She has since transitioned to retail of small-batch made-to-order goods.
Nusa’s all natural ingredients are sourced locally and from small businesses as much as possible. Many items are vegan or gluten-free. Packaging is either compostable, recyclable, or reusable.