Tutuli Mexican Bakery

People

Sofia Jimenez

Where

San Leandro

About

During the height of the pandemic, Sofia Jimenez began offering free meals to her community, an effort that was just as rewarding as it was costly. She hoped to start her own nonprofit, hire a crew, and distribute more meals, which led her to make her first batch of guava-filled coyotas as a fundraiser. Using her grandmother’s recipes, she sold coyotas to her immediate family and friends, and then to her larger community. Sofia then worked with Mandela Partners to launch her business and gain access to more sales opportunities in local farmers markets, including the Ferry Plaza Farmers Market. Tutuli Mexican Bakery is still an active participant in a variety of local fundraising efforts.

Sourcing

Sofia uses locally sourced ingredients. Fruit is sourced both from local farmers, such as Yerena Farms, and from Sofia’s own fig trees and raspberry bushes.